For New York based business travel startup Rocketrip.
Solidifying the brand identity created through a tech standpoint (i.e. website design/user experience came first) Determining how to further develop the brand within day to day assets and guidelines.
My time with Rocketrip included a significant evolution of the brand. While a large part of my job was refining the new brand, like developing a brand book. It also inolved fun projects like stickers for the Rocketrip team.
Expanding the brands identity through digital ADs and social posting.