Chicago, IL

BRANDING & IDENTITY

for WAX & WANE HERBALS, a company created by plant whisperer Bailey Hillis.

Bailey's goal is to reconnect people through plant magic and education. 

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WAX & WANE HERBALS logo was hand drawn by illustrator and tattoo artist Aaron Unser. 

 

The logo is an abstracted yin-yang womb depicting Bailey's rescued cat and dog. Floating inside an Ouroboros, the logo represents the focus on the eternal unity of all things as well as the cycle of birth and death.

LOGO DESIGN

HAND DRAWN

BRANDING & PACKAGING

(custom tincture label designs)

THE ELEMENTAL COLLECTION

4 TINCTURES: EARTH, WIND, AIR, AND FIRE.

HAND DRAWN BY AARON UNSER.

DESIGNED BY LUV CHILD

 WEBSITE DESIGN 

 VIA WIX 

All website assets were meticulously 

designed and concepted by LUV CHILD

and laid out using WIX website builder.

Inspired by 1960's horror films merged with Dungeons and Dragons. Transitioning Wax & Wane into a unique and playful herbal brand.